Gemini Greetings is based on the Sussex market town of Heathfield and has a customer base of loyal locals as well as destination shoppers. Co-owner Suzanne Heasman reveals what are among the current best sellers.
Humour: Fit For A King from Paper House (GBCC)
“Designs with quirky plays on words that are not naughty so can’t be interpreted the wrong way.”
Humour: Bob On from Paper House (GBCC)
“Customers tell me that they can relate to the funny situations, or they remind them of someone they know!”
Humour: Wot A Mug from Cherry Orchard
“New instore, the humour isn’t rude or crude, and the wedding and anniversary designs are selling particularly well as there’s not many humour cards in this area of the market.”
Photographic: Up Close from Carte Blanche
“The definition of the 3D holographic images are amazing! There are new black and white designs featuring children and new additions to the animal collection.”
Photographic: Into The Meadow from Gibson (UKG)
“We always receive compliments about this range. The flowers are photographed and embossed so look raised and the design continues through the whole card.”
Traditional: Across The Board from IC&G
“People travel to our store for this publisher’s age relations and occasions designs; it has such unusual card titles.”
Giftwrappings: Summer Daze rollwrap, folded wrap, bags and tissue paper from Hotchpotch (CBG)
“The bright neon flamingo design is going really well, and all the tropical designs are summery and a bit different.”