Celebrations is a small shop based in the seaside town of Blyth in Northumberland serving a customer base made up of loyal locals. Here, owner Gary Wilson reveals the top sellers in the store.
Cute:
Me To You from Carte Blanche
“People still love the little grey bear; it helps that the card designs are often refreshed.”
Humour:
QH and Bags Of Gags from Words ‘n’ Wishes
“Our customers are mature so these two ranges suit. They’re not too close to the knuckle with good one-liners and quality jokes.”
Traditional:
Velvet from Jonny Javelin
“One of our best-selling card ranges. The words and artwork are very good, but most importantly is that they are good value at £1.99.”
Traditional:
General from Words ‘n’ Wishes
“Really excellent designs. We’re getting more and more in.”
Handmade/Hand-Finished:
Secret Garden and Dream Daisy Prelude from BCG
“Wholesale cards that are nice looking and well presented.”
Ancillary:
Personalised pens and keyrings, Candlelit Names, and Top Bloke tin mugs from History & Heraldry
“We usually have five to six spinners of H&H products instore. The products are good, well presented on the spinner, and the prices are reasonable – from £2.99 to £4.99.”
Ancillary:
A Little… bracelets from Joma Jewellery
“These sentiments bracelets do really well. They’ve been our best-selling gift of the last two years. And, importantly, the company won’t supply another store nearby.”
Top: Celebrations in Blyth has a strong offering of greeting cards, gifts and party products.