The date has been set for this year’s Ladder Club seminar for would-be, newbie and emerging publishers as Thursday 28 November. For the first time ever, the one-day seminar – which is an ‘in a nutshell’ course on card publishing – will be held in London, at the Business Design Centre in Islington. Previous to this the event took place in Westcliff-on-Sea in Essex, but there has been a call for an easier-to-reach location.
The Ladder Club was the brainchild of Lynn Tait, who over 20 years ago joined forces with Progressive Greetings’ editor and co-owner Jakki Brown to organise one day seminars for card publishers with the support of key trade suppliers, experienced card publishers, retailers, the GCA and other industry experts who give their time to speak at the seminars.
“Though lovely Lynn so sadly died in June 2017, I feel privileged to be ensuring her legacy lives on in The Ladder Club and am working on the agenda for this year’s seminar that will do Lynn proud and continue the essence of this wonderful initiative,” commented Jakki Brown.
The packed one day agenda (the details of which are currently being finalised) will cover the rudiments of greeting card publishing – avoiding the early pitfalls, production queries and quandaries, how to price your cards, how to get your cards to market, agents, preparing for trade shows, licensing, export and much more.
The cost of attending is £90 (+VAT). To book a place at The Ladder Club 2019, you can book easily online on www.max-subscriptions.net/tickets/, or by contacting Clare Hollick of Keystone Communications (who looks after the booking for The Ladder Club) on clare@keystonecomms.co.uk, call her on 01733 294524.
There will be a ‘meet up’ dinner the evening before The Ladder Club, which is especially useful and enjoyable. This will be held in a pub close to the BDC.
Contrary to the last few years where there has been a ‘Day 2’ seminar for more established publishers, this will not be the case this year as the GCA is to cover these issues.
For more information on The Ladder Club contact PG’s Tracey Arnaud on traceya@max-publishing.co.uk or call her on 01234 740051/ 07957 212062, or email Jakki Brown on jakkib@max-publishing.co.uk or call her on 0207 700 6740.
To get a flavour of what treats The Ladder Club dishes up for publishers – take a look at last year’s event photos here, or browse video clips from last year’s attendees here.
Among the official sponsors of The Ladder Club are the Sherwood Group/Loxleys, The Imaging Centre, Enveco, GF Smith, GCA and Progressive Greetings Live.
Top: The Ladder Club is moving to BDC in London’s Islington this year.
