Publisher gets set for 12 marathons in 12 months to aid StreetVet animal charity
Jai Whitehouse is living up to the old Run Rabbit Run song as the captain of the Lil Wabbit ship is getting all psyched up for a mammoth sporting challenge.
Despite never having completed a full marathon, Jai is planning to run one every month in 2024 to raise money for StreetVet, the publisher’s favourite charity, which supports the pets of people experiencing homelessness in the UK.
Lil Wabbit founder and director of happiness Georgi Doig and her partner Jai, whose job title is captain, already work with StreetVet as their most popular collection features paintings of the charity’s real patients with a photo and paragraph on the back outlining each animal’s story and the care received.
Now they’re aiming to add to the £8,000 already donated to StreetVet with funds raised by Jai’s marathon efforts.
“He’s has previously completed triathlons and half-marathons but never a full 26.2 miles,” Georgi explained, “so this challenge will push him to his limits as he goes from a non-marathon runner to completing 12 in a single year!”
And his progress will be documented on the @lil_wabbit_ Instagram account, along with the hashtag #twelveintewlve2024, with fundraising set to begin in January.
Lil Wabbit was born when Georgi – a finalist in The Lynn Tait Most Promising Young Designer Or Artist Award at The Henries 2023 – inherited her grandmother’s watercolour paints during lockdown and began scribbling humorous animal illustrations at her kitchen table, and it’s now turned into a family business based in their West Sussex studio.
“We’re always working away on unique projects that allow us to raise funds for charities providing care for the most vulnerable humans and animals in our communities,” she explained, with 50% of the profits from the StreetVet range being donated to the charity.