Top Drawer (9-11 September at London Olympia) will see the return of the PaperPitch, an opportunity for exhibitors to showcase their products to a panel of three expert retailers representing different markets – an independent, online and department store or multiple retailer. The retail panel will offer feedback, constructive advice and, if the product is right for their customers, purchasing the pitched products.
PaperPitch is part of RetailFest (previously known as PaperFest), a curated line up of inspiring and innovative speakers, industry experts and influencers. This year speakers include Holly Tucker (founder of Not on the High Street) and Sophie Conran (interior designer).
Top Drawer also plays host to the PaperAwards, sponsored by luxury paper specialists G.F Smith. The PaperAwards support and recognise the creativity and innovation of Greetings & Stationery exhibitors.
Abigail Warner, owner and founder of Abigail Warner and PaperFest, says: “We are really passionate about connecting the talented Top Drawer exhibitors with leading retailers and the PaperAwards and the PaperPitch are the perfect platform for us to continue to support all of the design led, inspiring work that is created in this industry”.
There will also be a special GCA/Thinking of You Week branded wall of happiness. “These displays have the great add on benefit helping member exhibitors attract buyers onto their stands at the show. There is still time to submit cards for the walls,” says Sharon Little, ceo of the GCA.
Also look out for the Just a Card stand, donated by organisers Clarion Events, a supporter of the campaign that supports and promotes independent retailers.
Sarah Hamilton, founder of Just a Card will be on the stand. Sarah will also be showing the House of Cards hardbook (of which Sarah is the author and PG’s Jakki Brown wrote the foreword) which celebrates the diverse design techniques used by card publishers.
