Progressive Greetings physical and digital editions ready to read
The anticipation is building for the last-ever Gavin & Stacey episode, the sparkly tops and Christmas jumpers are on, Progressive Greetings’ December 2024 edition landed a fair few days ago, and the digital version of the mag has been uploaded now too!
Bursting with industry news and views, retailer perspectives, cracking articles and product newness, it makes for a good read as we embrace the last few weeks of this year.
The news section covers recent developments from all aspects of the trade, from the recent spate of shop openings from cardies, the GCA’s Use It Or Lose It peaceful direct action to protect Royal Mail’s service as well as Bug Art’s significant compensation win against copiers. Click here to read all about it.
While the news section includes one success on beating copying, it remains a major issue for publishers, not least the widespread design theft that is blatant on the Temu online marketplace. The Viewpoints comments do not make for happy reading, but it’s an important issue. Click here to see what publishers have to say.
PG’s columnists as ever, are not at a loss of what to say! Retailer David Robertson’s shares his Glimmers Of Hope, with the Christmas adverts putting him in a buoyant festive mood. Click here to join his tinsel town parade.
Meanwhile, Cardsharp recognises the huge contribution that Don Lewin, founder of Clinton Cards, made to the UK greeting card industry. In his column, entitled A Titan Of His Time, he reveals more about the life and achievements of Don ‘the godfather’. Click here to find out more.
Creating greeting cards that appeal to the next generation of card buyers – or their gatekeepers at least – means nailing it on both the buyer and recipient front. In the annual delve into the kids’ card market, publishers reveal what subject matters, tack and tone they’re taking to clinch the youth of today’s approval. Click here to get down with the kids.
Going up the age group a tad, Geoff Sanderson has been championing the greeting card sector as a meaningful and rewarding avenue for creative graduates.
PG catches up about the impressive progress on the New Creative Talent project he instigated with the GCA with the formation of Jungle Studio along with his two talented daughters further amplifying his drive to pave the way for young creatives into our industry. Follow the jungle drums by clicking here.
On the retail front, Medici Gallery has delighted Londoners as well as tourists with its phenomenal greeting card selection and exuberant window displays since the 1930s – fingers and toes are currently crossed that TfL’s redevelopment plans which will force the quirky card retailing landmark to move, do not come to fruition any time soon.
PG enjoyed a behind the scenes catch-up with Tim Reynolds, retail manager, and Charlie Wheatley, assistant manager. To go shopping in this quirky store, click here.
For more retailer insights, the What’s Hot? section as ever reveals what leading retailers cite as their current bestsellers. To see what’s coming out tops click here.
And, with publishers flexing their creative muscles to ensure retailers have lots of freshness for the start of the new year, to get a taster of what’s on the cards, click here to see some of the product Innovations.
Ending on a high, with more creative loveliness, Art Source this month shares the life and creative loves of talented artist and illustrator Amy Hodkin who, having started out on the fashion course, really got into her stride when she moved to surface pattern and illustration. To see for yourself, just click here.
All this and more in the pages of our lovely magazine. Wouldn’t you like to hold it in your hands so you can flick through and read it wherever it takes your fancy? To subscribe go to www.max-subscriptions.net
However, if you can’t wait, to read the whole PG December 2024 edition online you can click here.
