Old school printing

Andrew Davis’ new company LS20 Letterpress Studio prints its greetings cards on a restored 1963 Heidelberg press.

Andrew Davis a very well-known face in the industry from the supply side (Simson Pimm, Enveco and most recently the Offset Group). But Andrew has now moved to the other side and set up his own publishing house, printing his own range of greeting cards on a restored 1963 Heidelberg press. The company, LS20 Letterpress Studio, launched at Spring Fair and visitors to its stand were impressed by the beautiful cards printed using this ‘old school’ method.

Card
Contemporary designs are printed using an old-fashioned method.

“I have always loved being involved in the greeting card industry and wanted to publish my own cards one day,” says Andrew. “The timing seemed right and everything just started falling into place when a nice Heidelberg Platen became available, as did an inexpensive unit and the enthusiasm to create something new.”

All the cards are printed on the Heidelberg press with the back of the cards stating ‘hand-crafted in Yorkshire’. “Price and cost-wise it works out very similar to digital, however our machine finish, which gives a deboss texture as it prints the impression, cannot be replicated on a digital printing machine,” says Andrew. “Also, having our own printing press means we can print as many or as few of each design as we want. It enables us greater control over our stock.”

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