Help 32 Charities’ fundraising grows as brand’s popularity increases
Stepping up for the season of goodwill, publisher Noel Tatt has hit the £2million fundraising milestone from sales of its Help 32 Charities Christmas card collection.
The Kent-based company has been working with the brand that brings together 32 UK member charities for over 20 years, with 10% of the retail price from the designated collection donated to Help 32 Charities every year.
With the Help 32 Charities brand increasing in popularity in recent years – 2021 saw a record £127,000 raised – sales from Noel Tatt’s 2022 range have now taken the publisher’s donations to the organisation past the £2million mark.
“We are so grateful to the amazing team at Noel Tatt and to their stockists for their valued support. Their commitment to Help 32 Charities is incredible,” said the brand’s chairman Martin Richardson.
Help 32’s charities cover a wide range of good causes including health care, medical research, children and young people at risk, the rescue services, the disabled, soldiers and veterans and their immediate families, animal welfare, the terminally ill, and those suffering in the community from crisis in their lives.
Michael Griffiths, Noel Tatt sales manager, commented: “We were delighted to sign an agreement to re-establish the Helpcards brand back in 2001 – it rebranded to Help 32 Charities in 2020 – recognising that Christmas multi-packs were becoming overwhelmingly a charity-based product, and are even more delighted to have now reached this significant fundraising milestone.
“The brand is now distributed to over 1,500 of our independent customers annually and we would like to thank our customers for their help in enabling this. We look forward to increasing this further in 2023!”
The latest Help 32 collection has recently been launched, with completely plastic-free packaging, now supplied with a sustainable wire rack rather than a single-use cardboard FSDU, and the collection of four different sizes, has each pack of eight cards fully protected in an outer wallet made of board.
While many are household names, Help 32 members also include smaller, lesser-known organisations for whom the awareness as well as the funds the Christmas card pack sales generate are very much appreciated – the full list is ABF The Soldiers’ Charity, Action For Children, Action Medical Research, Asthma+Lung UK, Barnardo’s, Break, British Heart Foundation, Central London Samaritans, Disabilty Rights UK, Housing The Homeless Central Fund, Lepra, Livability, Macmillan Cancer Support, Mental Health Foundation, NSPCC, Rare Breeds Survival Trust, Royal Hospital for Neuro-disability, RNID, RNLI, SYP Trust, Sightsavers, St John Ambulance, Sue Ryder, The British Polio Fellowship, The Children’s Research Fund, The Children’s Society, The Dockland Settlements, The Leprosy Mission International, The Multiple Sclerosis Society, The Sheldon Trust, Treloar Trust, and Worthing Samaritans.
One of the Help 32 charities is Action Medical Research and director of fundraising Lewis Coghlin was keen to tell PG Buzz the importance of the donations: “As a charity that relies on voluntary support, the funds received from Help 32 Charities have been priceless. They are helping us to fund research into conditions as wide-ranging as asthma, autism, cerebral palsy, premature birth, childhood cancer, epilepsy and a host of rare diseases.
“The difference these funds have made and continue to make for babies and children is very significant, and it’s wonderful to see that the income from Help 32 Charities has increased in recent years.”
Likewise, The British Polio Fellowship is also grateful for the funds. As the only national charity dedicated to supporting and empowering those living with polio and post-polio syndrome in the UK, its ceo Kripen Dhrona commented: “The money Help 32 Charities raises for us provides vital support for those living with the debilitating effects of polio allowing us to help as many of those in need as possible. We can’t thank Help 32 Charities enough for all their hard work and generous support helping us and other charities succeed.”
RNLI national partnerships coordinator Rachel Hooper added: “As a charity, we rely on generous donations from the public to power our lifesaving work. On behalf of the RNLI, I want to thank Help 32 Charities for so generously supporting our lifesaving mission. It is only through this support that we can provide our lifesavers with world-class equipment and training to save lives at sea and bring them home safely.”
And Ciara Twiggins, philanthropy and events executive at Sue Ryder, said: “We are delighted to have Help 32 Charities’ committed support for many years. This support allows us to be there when it matters for our patients and their loved ones during the hardest time of their lives.”