Still time to get involved in BIRA’s second campaign to celebrate indie retailers
It’s Love Your High Street week as the British Independent Retailers’ Association campaign has returned for a second year following the success of the first outing.
And there’s still time to get involved with the event running through until Monday 25 November, and a free downloadable toolkit available here giving social media graphics, email templates, and printable banners and flyers to help indies promote their involvement in the campaign.
BIRA CEO Andrew Goodacre said: “The response to our first Love Your High Street Week in 2023 was incredibly heartening, with businesses and shoppers alike getting involved to champion the independent spirit of our High Streets.
“This year, we’re calling on the public to once again show their love and appreciation for the small businesses that make our towns and cities so special. By supporting local independents, we can make a real difference in keeping our High Streets vibrant and thriving.
“Our High Streets are the heart and soul of communities across the UK, offering a unique shopping experience that you simply can’t find online or in larger chains. This week is all about celebrating that independent spirit and encouraging people to explore, support and champion the small businesses that make our local areas so special.”
Shoppers are encouraged to visit their local High Street, share their favourite independent discoveries online using the #LoveYourHighStreet hashtag, and spread the word to friends and family.
More information is available on the Love Your High Street 2024 page on BIRA’s website and the toolkit can be downloaded here.
