Greeting card crown jewels to be on display at PG Live
Her Majesty The Queen will receive sacks full of greeting cards from members of the UK public to commemorate her Platinum Jubilee, but there will also a very special postbag coming her way too, full of good wishes from greeting card publishers and retailers from the Cards For The Queen initiative being instigated by the GCA and PG Live.
GCA members are being encouraged to create and sign greeting cards to mark Her Majesty’s 70th anniversary of her ascension to the throne, which will form a special Cards For The Queen feature display at the Progressive Greetings Live show, on June 7-8 at London’s Business Design Centre.
In addition to these cards which will include publishers’ own celebratory messages, card companies are also being asked to donate extra cards that have either been made specifically for the occasion or are existing suitable designs, that will be made available at the show for visitors to select and write there and then, popping them into the Cards For The Queen postbox at PG Live.
All these written greeting cards will then be hand-delivered to Buckingham Palace by members of the GCA and PG Live teams.
“What a wonderful and fitting way for our industry to show its appreciation of our long reigning monarch,” commented Amanda Fergusson, ceo of the GCA. “I have no doubt that the abundance of creativity from publishers will result in some gorgeous greeting card crown jewels being on display at PG Live before being delivered to the Queen at Buckingham Palace.”
There is no size restriction for the donated extra cards, but each should be accompanied by an envelope, and publishers’ signed cards should not be supplied in sealed envelopes to allow for them to go on display first.
All cards, those signed by publishers as well as blank versions, should be sent to the GCA, Cards For The Queen, United House, North Road, London, N7 9DP, to arrive no later than Monday, 30 May.
This year’s Cards For The Queen Platinum Jubilee initiative follows in the footsteps of similar projects in 2012 and 2016 at PG Live to mark Her Majesty’s Diamond Jubilee and her 90th birthday, that were very successful.
Top: The Queen showing her appreciation of receiving cards, on her 80th birthday