Publisher’s festive greetings spread cheer to four good causes
Greeting card publisher Abacus Cards has helped lift the spirits and coffers of four good causes, having just donated over £71,000 to The British Heart Foundation, Marie Curie UK, Parkinson’s UK and Young Lives Vs Cancer as a result of sales of its charity Christmas card packs.
“Donations raised through the sale of our Abacus charity packs help to support The British Heart Foundation and Marie Curie UK, and funds raised through the sale of Clare Maddicott charity packs will provide support for Parkinson’s UK and Young Lives Vs Cancer,” studio manager Liz Ellis told PG Buzz.
“We are proud to have supported these worthy organisations for several years and are pleased that the funds raised are donated directly to the charities, enabling them to continue the valuable work they do.”
This good news comes hot on the heels of The Art File revealing its 2022 charity total was £55,000 for the RSPCA, Young Lives Vs Cancer, The MND Association, and Dementia UK for its 2022 Christmas card sales that was announced on PG Buzz a week ago, meaning the publisher from Nottingham has now raised over £300,000 as a result of its festive greetings sales over the years.
Another publisher to have hit a mighty impressive charity donation milestone from its greeting card sales is Noel Tatt, with the Kent-based business revealing on PG Buzz earlier in the year that it has raised over £2million for Help 32 Charities through the sales of its dedicated Christmas card line.
As Abacus’ managing director Nick Carey summed up: “There can’t be many other industries like ours which raise such significant sums for charities through the sale of its core product.
“It’s not just the much-needed money that’s raised for the charities through the sale of the Christmas cards, but the awareness of the good causes, with their details featured on the cards.”